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The Brighter Day

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THE BRIGHTER DAY Network: CBS -TV !sme: Mon. thru Fri., 1 -1:15 p.m. EST Sponsor: Procter & Gamble Agency: C rripton Adv. Inc. Cast: B111-Smith, Brooke Byron, Hal Hol- brook, Mary Lynn Beller, Lois Nettleton, lV ary Michael Producer: Mary Harris Director: Ed Kogan Music: Dick Leibert Announcer: Jimmy Blaine Producing Agency: Young & Rubicam Inc.Writer: Doris Frankel

UNDER the by no means surprising sponsor ship of Procter & Gamble, The Brighter Day, a daytime 'serial, has been inserted in the CBS -TV. schedule. Among soap operas, this one is super -sudsy. The new serial began last Monday. By Wednesday the story had become so hopelessly tangled that it would take months to straighten out the plot, assuming, as is definitely not the case, that the manufacturers of such programs would ever consider straightening. Already problems, problems. The format deals with one Reverend Dennis, a model minister, fully equipped with the standard platitudes; his- congregation, as folksy a collection of people as ever a clergyman has been blessed with; and members of his family, each with a personal crisis all his own. A good portion of last Wednesday's installment was given over to Patsy, Rev. Dennis' young daughter, presumably involved in a love affair not destined to lead up the aisle at least for the present. Typical dialogue in a touching father-daughter scene: Rev. Dennis: We're going to have a change in the weather. It's beginning to snow. Patsy (after an unexpected phone call from her beau): No, Father, that's not snow, that's orange blossoms. And it's not January -it's June after all! Acting quality on the new series is on a evel with the script.

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On Wednesday, December 05, 2012 at 4:34 PM, danfling said:

Eileen Pollock, who was a writer for The Brighter Day, has passed away. She later wrote for the primetime serial Dynasty and was a co-creator of another primetime serial The Colbys.

 

Along with her husband, Robert, also wrote for The Doctors (1970-75) and GH (1976-77). Robert Pollock passed on last year.

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Radio /TV Daily August 62

Rex Ingram Dons Cloth For 'Brighter Day' Role

Rex Ingram, veteran stage, screen and TV actor has been signed by producer Leonard "Buzz" Blair for a continuing role in "The Brighter Day," CBS-TV's daytime drama series. He will be seen as Victor Graham, an ordained minister who is forced to take a full-time job because his new church is unable to pay him a living wage.

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Barry Lake was headwriter in August 1960. His wife Marge ? Margo? was an artist and he had an art exhibition written into the script and used her artwork. The episode aired on a Wednesday and the collection was shipped to New Hope PA by Thursday for her own exhibit.

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