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February 23-27, 2015: Y&R/DAYS Up in Women 18-49 Demo


Toups

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The press release is talking about the entire February sweeps period. B&B had 4.1 m last week, but they had 3.71m the week before that and 3.88m the week before that. If the 4 week average was 3.97m, they probably topped 4 m for the week ending 2-27 as well.

No mention of the demos, so we will have to wait for Toups to post this week's numbers to see how the soaps fared with the different demo groups.

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