[Toups]

Ratings: Viewers Say Goodbye to ‘Guiding Light’


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Numbers are based on Live+Same Day ratings

Ratings for the week September 14-18, 2009

(Compared to Last Week/Compared to Last Year)


Total Viewers
1. Y&R 5,002,000 (+4,000/+239,000)
2. B&B 3,346,000 (+116,000/-152,000)
3. DAYS 2,870,000 (+150,000/+547,000)
4. GH 2,702,000 (-85,000/-230,000)
5. GL 2,602,000 (+512,000/+572,000)
6. AMC 2,598,000 (+137,000/+68,000)
7. OLTL 2,562,000 (+83,000/+2,000)
8. ATWT 2,488,000 (+140,000/-149,000)


HH
1. Y&R 3.6/13 (same/+.1)
2. B&B 2.4/8 (same/-.2)
3. DAYS 2.1/7 (+.1/+.3)
4. OLTL 2.0/7 (+.1/same)
4. GH 2.0/6 (-.1/-.2)
6. AMC 1.9/7 (same/same)
6. GL 1.9/6 (+.4/+.4)
8. ATWT 1.8/6 (same/-.2)


Women 18-49 Viewers
1. Y&R 1,118,000 (-5,000/-15,000)
2. DAYS 901,000 (+132,000/+192,000)
3. GH 868,000 (-63,000/-130,000)
4. OLTL 758,000 (+10,000/-91,000)
5. AMC 729,000 (+72,000/-59,000)
6. B&B 676,000 (-23,000/-158,000)
7. GL 637,000 (+152,000/+62,000)
8. ATWT 553,000 (-3,000/-194,000)


Women 18-49 Rating
1. Y&R 1.7/11 (same/same)
2. DAYS 1.4/9 (+.2/+.3)
3. GH 1.3/8 (-.1/-.2)
4. AMC 1.1/7 (+.1/-.1)
4. OLTL 1.1/7 (same/-.2)
6. B&B 1.0/7 (-.1/-.3) <------- ties low rating (Last time: August 31 - September 4, 2009)
6. GL 1.0/6 (+.3/+.1)
8. ATWT 0.8/5 (same/-.3)


Girls 12-17 Viewers
1. GH 46,000 (-6,000/+17,000)
2. OLTL 26,000 (-6,000/+5,000)
3. GL 25,000 (+22,000/-2,000)
4. DAYS 23,000 (+4,000/-8,000)
5. Y&R 21,000 (+8,000/-16,000)
6. ATWT 16,000 (+11,000/-19,000)
7. B&B 11,000 (-6,000/-17,000)
8. AMC 9,000 (-2,000/-18,000)


Women 18-34 Rating
1. Y&R 1.2/8 (same/+.2)
2. DAYS 0.9/6 (same/+.2)
2. AMC 0.9/6 (+.1/same)
2. GH 0.9/6 (-.1/-.1)
2. OLTL 0.9/6 (same/same)
6. B&B 0.7/4 (-.1/+.1)
7. GL 0.6/4 (+.1/+.2)
8. ATWT 0.5/3 (-.1/same)


Men 18+ Viewers
1. Y&R 1,186,000 (-12,000/+76,000)
2. B&B 732,000 (+78,000/+21,000)
3. DAYS 575,000 (+16,000/+125,000)
4. AMC 556,000 (+78,000/+72,000)
5. GL 554,000 (+155,000/+149,000)
6. ATWT 516,000 (+100,000/+31,000)
7. OLTL 494,000 (+72,000/+40,000)
8. GH 493,000 (-9,000/-2,000)

-------------------------------------

[B]Day-To-Day Ratings - HH/Total Viewers[/B]

[B]AMC[/B]
Monday: 2.1/2,755,000
Tuesday: 1.9/2,499,000
Wednesday: 2.0/2,541,000
Thursday: 1.9/2,512,000
Friday: 2.0/2,686,000

[B]ATWT[/B]
Monday: 1.7/2,192,000
Tuesday: 1.7/2,392,000
Wednesday: 2.0/2,722,000
Thursday: 1.8/2,610,000
Friday: 1.9/2,523,000

[B]B&B[/B]
Monday: 2.5/3,230,000
Tuesday: 2.4/3,455,000
Wednesday: 2.5/3,412,000
Thursday: 2.4/3,337,000
Friday: 2.4/3,297,000

[B]DAYS[/B]
Monday: 2,1/2,771,000
Tuesday: 2.2/3,060,000
Wednesday: 2.2/2,935,000
Thursday: 2.2/2,910,000
Friday: 1.9/2,673,000

[B]GH[/B]
Monday: 2.2/2,952,000
Tuesday: 2.0/2,664,000
Wednesday: 2.1/2,682,000
Thursday: 1.9/2,628,000
Friday: 2.0/2,584,000

[B]GL[/B]
Monday: 1.5/2,045,000
Tuesday: 1.7/2,454,000
Wednesday: 2.0/2,746,000
Thursday: 1.9/2,792,000
Friday: 2.2/2,975,000

[B]OLTL[/B]
Monday: 2.2/2,881,000
Tuesday: 1.9/2,513,000
Wednesday: 2.1/2,552,000
Thursday: 1.8/2,436,000
Friday: 1.8/2,429,000

[B]Y&R[/B]
Monday: 3.7/4,842,000
Tuesday: 3.6/5,059,000
Wednesday: 3.6/5,053,000
Thursday: 3.5/4,958,000
Friday: 3.6/5,100,000

----------------------

For the SEASON September 22, 2008 through September 20, 2009

(Compared to last season: September 24, 2007 through September 21, 2008)

Total Viewers
1. Y&R 5,199,000 (-251,000)
2. B&B 3,518,000 (-302,000)
3. DAYS 2,952,000 (+133,000)
4. GH 2,834,000 (-226,000)
5. AMC 2,643,000 (-18,000)
6. OLTL 2,639,000 (-55,000)
7. ATWT 2,601,000 (-367,000)
8. GL 2,130,000 (-345,000)

HH
1. Y&R 3.7 (-.2)
2. B&B 2.6 (-.2)
3. DAYS 2.2 (+.1)
4. GH 2.1 (-.3)
5. AMC 2.0 (-.1)
5. OLTL 2.0 (-.1)
7. ATWT 1.9 (-.3)
8. GL 1.6 (-.2)

Women 18-49 Rating
1. Y&R 1.8 (-.1)
2. GH 1.5 (-.1)
3. DAYS 1.4 (same)
4. B&B 1.2 (-.1)
4. AMC 1.2 (-.1)
4. OLTL 1.2 (-.2)
7. ATWT 1.0 (-.2)
8. GL 0.8 (-.3)

[Errol]

The Price is Right I (first half hour)
Households: 2.8/11 (+12%)
Total Viewers: 3,908,000 (+14%)


The Price is Right II (second half hour):
Households: 3.5/13 (+13%)
Total Viewers: 4,888,000 (+16%)

Maybe he is growing his audience, but these numbers are way below Bob Barker's days.

[Ann_SS]

I am surprised that GH didn't get a sizable ratings bump from the carnival stunt after all that promotion. It got one for the car accident. Perhaps the audience is tiring of these stunts.

[Errol]

MISTAKE!!! #GL was fourth in viewers for the week, not 3rd as originally reported. Reviewing #DAYS numbers and that show had more viewers than #GL. The Final Episode ratings for #GL do stand, however.

[Errol]

Ann_SS, on 25 September 2009 - 03:12 PM, said:

I am surprised that GH didn't get a sizable ratings bump from the carnival stunt after all that promotion. It got one for the car accident. Perhaps the audience is tiring of these stunts.

In fact the show is down 9% in households and 8% in viewers compared to the same week last year, while The View is up in everything and #AMC and #OLTL are relatively flat.

[MarkH]

Maybe when GH is cancelled (first), OLTL will get its studio next to Grey's Anatomy, LOL.

[aMLCproduction]

Thanks Errol

Errol, on 25 September 2009 - 03:11 PM, said:

The Price is Right I (first half hour)
Households: 2.8/11 (+12%)
Total Viewers: 3,908,000 (+14%)


The Price is Right II (second half hour):
Households: 3.5/13 (+13%)
Total Viewers: 4,888,000 (+16%)

Maybe he is growing his audience, but these numbers are way below Bob Barker's days.

[JaneAusten]

Ann_SS, on 25 September 2009 - 03:12 PM, said:

I am surprised that GH didn't get a sizable ratings bump from the carnival stunt after all that promotion. It got one for the car accident. Perhaps the audience is tiring of these stunts.

The carnival was the prior week but as is typical for GH, the ratings go back down after a big stunt.

IMO GH may be the darling of ABC but they seem to be in more trouble than AMC and OLTL.

Errol, on 25 September 2009 - 03:18 PM, said:

In fact the show is down 9% in households and 8% in viewers compared to the same week last year, while The View is up in everything and #AMC and #OLTL are relatively flat.

Just curious, how is Y&R compared to the same week last year? I have to imagine it's up.

[Errol]

Y&R is up 5% in Total Viewers and 3% in Households compared to last year

This post has been edited by Errol: 25 September 2009 - 02:38 PM
Reason for edit: noting the change compared to last year

[hannah4321]

Errol,

How about GH?...thanks

This post has been edited by hannah4321: 25 September 2009 - 02:36 PM

[aMLCproduction]

Over last year? THis is not good at all

Errol, on 25 September 2009 - 03:28 PM, said:

Y&R is up 5% in Total Viewers and 3% in Households compared to last year

[Errol]

Pardon my numbers, and boy do I hate math...another #GL update. The show was 5th in viewers, which i originally said this morning but changed it in the final report. Will update the report after this posting...

I don't know where Toups is right now, so I'll give you these. I won't do comparisons.

1. Y&R 5,002,000
2. B&B 3,346,000
3. DAYS 2,870,000
4. GH 2,702,000
5. GL 2,602,000
6. AMC 2,599,000
7. OLTL 2,562,000
8. ATWT 2,488,000

By comparison with full daytime...
1. Y&R 5,002,000
2. TPIR II 4,888,000
3. View 4,096,000
4. TPIR I 3,908,000
5. B&B 3,346,000
6. DAYS 2,870,000
7. GH 2,702,000
8. GL 2,602,000
9. AMC 2,599,000
10. OLTL 2,562,000
11. ATWT 2,488,000

This post has been edited by Errol: 25 September 2009 - 02:47 PM
Reason for edit: added full daytime

[Errol]

aMLCproduction, on 25 September 2009 - 03:40 PM, said:

Over last year? THis is not good at all

Well they did gain 4,000 viewers and remained flat with a 3.6 household rating compared to last week...and they gained 239,000 viewers year-to-year.

[Ann_SS]

JaneAusten, on 25 September 2009 - 03:27 PM, said:

The carnival was the prior week but as is typical for GH, the ratings go back down after a big stunt.

IMO GH may be the darling of ABC but they seem to be in more trouble than AMC and OLTL.

I meant the aftermath of the carnival. After all, it was the event that was going to change GH forevah. LOL! I thought that with all that promotion, viewers might stick around. Guess not.

ABC must be pouring the money saved from moving AMC and OLTL into rescuing GH which must be leaking ad revenue as its viewership collapses.

[Ann_SS]

I do wonder about GH's cast. It has managed not to fired too many people so far. I am sure that part of letting go/firing SJB was to help the budget.

This post has been edited by Ann_SS: 25 September 2009 - 03:48 PM

[Rakesh]

Lskreet, on 25 September 2009 - 02:33 PM, said:

HH
1. Y&R 3.6 (same)
2. B&B 2.4 (same)
3. DOOL 2.1 (+.1)
4. GH 2.0 (-.1)
4. OLTL 2.0 (+.1)
6. GL 1.9 (+.4)
7. AMC 1.9 (same)
8. ATWT 1.8 (same)

Thanks Lskreet and Errol.

I'm so happy for GL!!!

[Errol]

There's Toups. Was getting worried. Waiting patiently for the numbers

[miche]

Ann_SS, on 25 September 2009 - 03:57 PM, said:

I meant the aftermath of the carnival. After all, it was the event that was going to change GH forevah. LOL! I thought that with all that promotion, viewers might stick around. Guess not.

ABC must be pouring the money saved from moving AMC and OLTL into rescuing GH which must be leaking ad revenue as its viewership collapses.

Some fanbase had a campaign to tune in the week of the carnival (don't know if it work), they were never planning on staying.

[soapfan71]

Errol, on 25 September 2009 - 03:11 PM, said:

The Price is Right I (first half hour)
Households: 2.8/11 (+12%)
Total Viewers: 3,908,000 (+14%)


The Price is Right II (second half hour):
Households: 3.5/13 (+13%)
Total Viewers: 4,888,000 (+16%)

Maybe he is growing his audience, but these numbers are way below Bob Barker's days.

Errol-
How to you get a hold of the household rating for "The View" It is pretty sad they are now beating all the soaps in the ratings with the exception of Y&R. I see it reported they have over 4 million, but it never shows a hh rating and share, even tv by the numbers.com does not list them. Any help is apprecited!!!

[Errol]

soapfan71, on 25 September 2009 - 04:47 PM, said:

Errol-
How to you get a hold of the household rating for "The View" It is pretty sad they are now beating all the soaps in the ratings with the exception of Y&R. I see it reported they have over 4 million, but it never shows a hh rating and share, even tv by the numbers.com does not list them. Any help is apprecited!!!

Households: 3.2/12

[Y&RWorldTurner]

LOL! Glad Y&R didn't go up this week for their little stunt. They might have kept their HH rating from last week, but they promoted last week with a special special promo and it still didn't get them the rise they wanted. I hope that's a sign to the hacks running the show. No one wants to see more shock and awe and stunt storytelling from the show, they're not GH, they can't pull stuff like that off.

This post has been edited by Y&RWorldTurner: 25 September 2009 - 04:00 PM