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June 8-12, 2009


Toups

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If you're going to copy/paste, please link. Thank you.

Numbers are based on Live+Same Day ratings

Ratings for the week June 8-12, 2009

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 4,774,000 (-71,000/-10,000)

2. B&B 3,026,000 (-175,000/-568,000) <----- new low (Previous low: 3,201,000 for June 1-5, 2009)

3. DAYS 2,816,000 (+154,000/+263,000)

4. GH 2,634,000 (+131,000/-157,000)

5. OLTL 2,595,000 (+40,000/-58,000)

6. AMC 2,519,000 (+33,000/-17,000)

7. ATWT 2,209,000 (-42,000/-380,000) <----- new low (Previous low: 2,251,000 for June 1-5, 2009)

8. GL 1,810,000 (-43,000/-465,000) <------- new low (Previous low: 1,853,000 for June 1-5, 2009)

HH

1. Y&R 3.4/11 (-.1/-.1) <---- ties low (Last time: November 10-14, 2008)

2. B&B 2.2/7 (-.2/-.4) <----- new low (Previous low: 2.4/8 for June 1-5, 2009)

3. DAYS 2.1/7 (+.1/+.2)

4. GH 1.9/6 (same/-.3)

5. AMC 1.8/6 (same/-.2) <---- ties low (Last time: June 1-5, 2009)

5. OLTL 1.8/6 (-.1/-.3) <---- ties low (Last time: May 25-29, 2009)

7. ATWT 1.6/5 (-.1/-.3) <---- new low (Previous low: 1.7/6 for June 1-5, 2009)

8. GL 1.3/4 (-.1/-.3) <------ new low (Previous low: 1.4/4 for June 1-5, 2009)

Women 18-49 Viewers

1. Y&R 1,086,000 (+3,000/+25,000)

2. GH 881,000 (+57,000/-92,000)

3. DAYS 849,000 (-1,000/+17,000)

4. OLTL 808,000 (-3,000/-72,000)

5. AMC 702,000 (-59,000/-139,000)

6. B&B 664,000 (-40,000/-111,000)

7. ATWT 495,000 (-53,000/-165,000)

8. GL 410,000 (-31,000/-190,000)

Women 18-49 Rating

1. Y&R 1.6/11 (same/same)

2. DAYS 1.3/8 (same/same)

2. GH 1.3/8 (+.1/-.2)

4. OLTL 1.2/8 (same/-.1)

5. AMC 1.1/7 (same/-.2)

6. B&B 1.0/7 (-.1/-.2) <------- ties low (Last time: May 18-22, 2009)

7. ATWT 0.7/5 (-.1/-.3) <------ new low (Previous low: 0.8/5 for June 1-5, 2009)

8. GL 0.6/4 (-.1/-.3) <-------- new low (Previous low: 0.7/4 for June 1-5, 2009)

Girls 12-17 Viewers

1. GH 67,000 (+23,000/+47,000)

2. OLTL 57,000 (+18,000/-1,000)

3. Y&R 50,000 (same/+14,000)

4. AMC 38,000 (+19,000/+13,000)

4. B&B 38,000 (-4,000/+14,000)

4. DAYS 38,000 (-9,000/-41,000)

7. ATWT 31,000 (-4,000/same)

8. GL 24,000 (-4,000/+8,000)

Women 18-34 Rating

1. Y&R 1.1/7 (same/+.1)

1. DAYS 1.1/7 (+.1/same)

3. GH 0.9/6 (same/-.1)

4. OLTL 0.8/5 (-.2/same)

5. AMC 0.7/5 (-.2/same)

6. B&B 0.6/4 (same/-.1)

7. ATWT 0.4/3 (-.2/-.1) <------- ties low

7. GL 0.4/2 (-.1/same)

Men 18+ Viewers

1. Y&R 1,131,000 (-28,000/-9,000)

2. B&B 632,000 (-44,000/-127,000)

3. DAYS 515,000 (-24,000/+40,000)

4. AMC 469,000 (-1,000/+76,000)

5. GH 436,000 (+30,000/-22,000)

5. OLTL 436,000 (-15,000/+21,000)

7. ATWT 399,000 (-36,000/-111,000)

8. GL 372,000 (-8,000/-101,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.8/2,434,000

Tuesday: 1.9/2,624,000

Wednesday: 1.9/2,574,000

Thursday: 1.9/2,481,000

Friday: 1.8/2,480,000

ATWT

Monday: 1.7/2,377,000

Tuesday: 1.6/2,031,000

Wednesday: 1.5/2,094,000

Thursday: 1.6/2,242,000

Friday: 1.7/2,302,000

B&B

Monday: 2.3/3,259,000

Tuesday: 2.1/2,849,000

Wednesday: 2.2/2,878,000

Thursday: 2.1/2,913,000

Friday: 2.3/3,228,000

DAYS

Monday: 2.0/2,786,000

Tuesday: 2.1/2,861,000

Wednesday: 2.3/2,994,000

Thursday: 2.1/2,713,000

Friday: 2.0/2,727,000

GH

Monday: 1.9/2,586,000

Tuesday: 2.0/2,687,000

Wednesday: 1.9/2,614,000

Thursday: 2.0/2,788,000

Friday: 1.9/2,494,000

GL

Monday: 1.2/1,803,000

Tuesday: 1.3/1,739,000

Wednesday: 1.3/1,767,000

Thursday: 1.3/1,834,000

Friday: 1.4/1,906,000

OLTL

Monday: 1.8/2,518,000

Tuesday: 1.9/2,827,000

Wednesday: 1.8/2,557,000

Thursday: 1.9/2,630,000

Friday: 1.8/2,445,000

Y&R

Monday: 3.6/5,166,000

Tuesday: 3.3/4,634,000

Wednesday: 3.4/4,703,000

Thursday: 3.4/4,730,000

Friday: 3.4/4,636,000

----------------------

For the SEASON September 22, 2008 through June 14, 2009

HH

1. Y&R 3.8

2. B&B 2.6

3. DAYS 2.2

3. GH 2.2

5. AMC 2.0

5. ATWT 2.0

5. OLTL 2.0

8. GL 1.6

Women 18-49 Rating

1. Y&R 1.8

2. DAYS 1.5

2. GH 1.5

4. OLTL 1.3

5. B&B 1.2

5. AMC 1.2

7. ATWT 1.0

8. GL 0.8

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Here is a god explanation to your question, from TV BY THE NUMBERS

Nielsen Says 2.5 Million Households Without TV, I Say Don’t Jump To Conclusions About Ratings Effects

Posted on 17 June 2009 by Bill Gorman

In its latest study out today, Nielsen estimates that 2.5 million US households cannot receive digital television signals and so are without TV entirely.

You can debate the validity of that number, it does fly in the face of the relatively few calls to FCC call centers set up to receive calls about the analog shut off, but correct or not, I don’t think there’s any other numbers out there to compare it with.

What I find interesting are the stories that are beginning to pop up about how ratings have or have not been effected by the analog shut off.

I’m not sure you can draw any conclusions about ratings effects at this point because of the way Nielsen measures ratings.

Nielsen gathers its national ratings data from approximately 20,000 households equipped with people meters. While Nielsen does its best to mirror the US population demographically, it seems to me that simply being a Nielsen “family” implies a certain level of self selection.

If you have enough of a clue to manage being a Nielsen family, that implies to me that you’re less likely to have been been caught by surprise by the analog shut off, and are more likely than average to be prepared.

The folks who got caught by the cut off are the least aware or the most procrastinating or disadvantaged in some other way that would likely keep them off people meters as well. So, I won’t be drawing any conclusions about how the ratings have or haven’t been effected by the shut off for awhile (maybe a long while), until there’s a lot more information

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All this Neilsen talk and recount talk...

I love ratings and quantification, obviously. But what a dreadful business, to be in Neilsen's shoes. It is very, very easy to make errors here...and it is very easy to fix them. But the ratings have become so politicized (because of the revenue implications) that their poor statisticians must require diapers before releasing every little number.

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The switch from analog to digital is a one time thing and ABC caught the error. Every time Nielsen has the occasional screw up, it is made into a big deal. Anyone who does statistics knows that errors can occur, but the fact is that they rarely do occur, especially when a company like Nielsen has teams of statisticians working on the numbers.

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GH has really turned it around and I think when GH does well ABC Daytime does well, the same can be said for AMC as its the lead-in show and its ironic that ever since AMC struggled around 2006 that's when the rest of the lineup suffered so I think AMC has to get back on board here for the lineup.

I can't believe DAYS is losing Chelsea as that might be a small blow for them.

As for GL it seems like their waiting on ATWT to end its run over on CBS so they could get their package deal in place.

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Can't do the ratings now but.....

- ATWT hit new lows in HH, Total Viewers, 18-49 Rating

- B&B hit new lows in HH, Total Viewers

- GL hit new lows in HH, Total Viewers, 18-49 Rating

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