I wonder, when they hire and re-hire these soap writers, do they present a bible? Or story ideas? Or are they simply known entities that will get the product out on time and under budget? The last time I felt like a new headwriter was brought on with some semblance of creativity was Carlivati to OLTL. Now they just seem like worker bees, doing their jobs just well enough until ABC finds an inexpensive working alternative to GH.
A new headwriter, an old headwriter, a resurrected Bill Bell and Irna Phillip, Agnes Nixon in her prime, none of these things would fix what GH and daytime has become. The business is broken. The model, the structure, the production, it's a mess.
It's been a solid decade of throwing new producers or writers at these shows and none of it has worked. They're trying to work too fast and too loose to keep costs down and turn out high. All they have the actors do is spit out lines and move on. There's no character or world-building going on here. They're just trying to keep their heads above water and stay somewhat comfortable in a genre they've murdered.
Never for the hate for Martha Madison, she was as basic and boring as her onscreen mother (let's be real Marlena is all about the things that happen to her, there is not a single thing compelling about that character).
It's kind of strange that they want to age up Shawn and Belle, even if the SORAS isn't that bad. Let's just hope they don't do a teen pregnancy story with this one.
How about stories where the kids had an actual personality and weren't basically human MacGuffins? I can't think of many beyond Lucky, Robin and Emily on GH (GH hit the jackpot with good child actors...in the 90s).
I know as a kid I liked Jessica on OLTL a lot but I don't know if that was due to familiarity of me liking something about her.